I have made an app called Vegan Oslo. It is my first app I have made completely alone (funded, planned and designed by me) and I'm really proud of it. Since I launched it 3 days ago it has become the 30th most popular app in Norway and has received a lot of media attention. Aftenposten posted two articles about the app in one day and gave us a double page spread in their printed news the next day! We have also been featured by the Norwegian Vegan Society and vegan tv chef: Veganmannen.
I set myself a short deadline and knew I was working to a tight budget. I had the idea to make this app at the start of December and have made the actual app, curated branding and content strategy and built up a website, a blog, a facebook page and big following on instagram before it has even got to the end of January. I worked closely with developers to make sure that my user experience designs were implemented satisfactorily and spent many hours curating a database.
I created some interesting marketing campaigns around the project in the run up to the launch which include an countdown where i posted one of my favourite vegan places in the city every day complete with a screen print poster of the place. Bringing my flair for illustration to my marketing and social strategy for Vegan Oslo was a cool idea.