sallyrenshaw – add me on spotify and lets share playlists
ponykitty – add me on last.fm too if you like.
1. Big(ish) music catalogue
Spotify contains over 8 millions musc tracks including artists from the big labels like Universal, EMI, Sony etc. Of course the traditional ‘difficult’ bands don’t show up. The Spotify software has an option to import music files, so you can still listen to these non-available bands with Spotify if you get their music from other sources. Its handy as it imports all of your local files from your Media Player of choice or iTunes (bleurgh) so you can include tracks from that treasured handmade CD that a struggling strangecore band sold you at the show where there was only ten people.
People might turn their noses up at the fact that their mates band isn’t on Spotify yet, but if you sit back and think about it from a bands perspective you don’t really want to be giving away your music for next to nothing unless you have a lot of people dying to listen to it. The more popular you are as an artist, the more beneficial Spotify will be to you and the more money will be filtered towards you. Its really not a good idea to have your album on Spotify if only 30 people are going to listen to it in a month. I’m not sure how much money you will receive from Spotify (my boyfriend and I have tried to research this for funsies to no avail) but I can estimate that is really not worth the time and effort that you could instead put into tempting people to actually buy your album. The ‘fairness’ of this business model has been questioned, with it being claimed that Spotify favours major and ‘bigger indie’ labels as they possess equity in the company. Some smaller labels receive ‘no minimum per stream’ and only get a 50% share of ad revenue on a pro-rata basis’ (read the article from last year here)
I think a good way for smaller bands to gain interest using Spotify is to be included on a record label compilation CD, if a user listens to one track with their spotify pass and they think its rad then they are more likely to purchase the album from this band and then they can import that into their Spotify playlist. There you go – Spotify can be used to please the chart toppers as well as the independant bands, and you as a user feel like you are doing a good deed by supporting the little guy and not giving much to the bigger labels.
2. It’s (almost) free!
Yeah a lot of people have been whining about the fact that you cant listen to Spotify for free anymore. I’m personally glad that you can’t. The free option was good for Spotify to promote their service for a while and gain interest but its not particularly good for the music industry to just GIS BORT everything relying on a few ads (I know, we all miss Jonaton). For a tenner a month i can listen to everything I want, which is bloody great if you ask me.
3. Clutterfree
I remember the days of spending at least 5 times more than this a month in sweaty record stores only to buy cds that i would burn onto a hard drive and then leave to gather dust taking up valuable bookcase space. These days, I’ve banned all CD’s (and DVD’s for that matter) from my bookcase. I’ve burned them onto the ‘puter and shunned them all to the storage room. Oh I know that we all miss album art and reading the dedications and thankyous in the back of CD cases, but thats why I still buy special editions of the albums I love, screenprinted gig posters, t shirts etc. I just don’t have a shelf full of impulse buy cd purchases.
4. Social Networking
Since they made it possible to import Facebook friends Spotify has become not just a media player but a tool used for showing off your excellent taste, sharing and discovery (and it’s legal!). Users can view each other’s listening habits, view/subscribe to each other’s playlists and even recommend music to friends via the ‘inbox’ feature, which also allows attached messages to be added for context.
5. Last.fm Intergration
I always find myself debating with people whether Last.fm is better than Spotify. While Last.fm offers many of the features that Spotify does, it is nowhere near as convenient in terms of availability of music. However, Last.fm’s all inclusive and user-generated nature means that as soon as a certain piece of music is listened to, it is registered – providing the same people fix the tags and information. This has grand implications for the service Last.fm provides in terms of recommendations, an area which as yet, Spotify has failed to equal. It could be argued though, that with Last.fm intergration, anything beyond the basic recommendations provided by Spotify is just around the corner. I think that spotify could take some great tips from last.fm, possibly integrating with a popular games console so that you could use spotify through your TV like Last.fm with the XBox. I use Last.fm primarily to keep track of my music taste, I’m a sucker for stats so I’m really glad that I can scrobble from Spotify and see what I’m listening to via the cool things on the Last.fm playground. I don’t like to use Last.fm radio as I don’t like that you can only choose an artist and not a particular song or listen to a whole album.
6. Mobile Use
As is the case for most services now, there are now Spotify app’s for portable devices. This means that users can play music on demand and on the go. The offline playlists are brilliant for this. You just decide which playlist that you want to use whilst you are at home or at the office and with a wifi connection, download them and then you have them when you are stuck without the interwebz. As a user of the iPhone app, I think that it is extremely well designed, and easy to use. I don’t know what the app is like on an Android or HTC device but I hope its good! on a Windows 7 phone, the Spotify app is apparently ‘coming soon’… maybe Windows are trying to get as many people to sign up for the Zune pass before they allow spotify on that device? I don’t know. (more…)
Sally Renshaw
Sally Renshaw




















































